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Derby Eve Gala table setting with coordinated blue and white printed menus and table numbersSCROLL TO EXPLORE ↓
DERBY EVE GALA / EVENT IDENTITY + PRINT

An evening worth
dressing up for.

An invitation is the first part of the occasion. Shirer created a coordinated print suite for Lake Cumberland Performing Arts’ Derby Eve Gala, carrying a blue-and-white visual language from the invitation and RSVP through to the details guests encountered on the evening.

The brief

Create an invitation and a connected family of printed pieces for a formal Derby Eve event.

The design

Decorative pattern, expressive lettering and a considered blue-and-white palette, carried across the suite.

The value

A recognizable event identity with practical applications for guests and organizers. No attendance or fundraising uplift is claimed.

THE FIRST IMPRESSION / INVITATION + RSVP

Set the tone.
Carry it through.

The invitation introduces the occasion before anyone arrives. Matching response pieces and directions give the practical information the same visual care as the invitation itself.

Blue and white Derby Eve Gala invitation matching RSVP card and decorative patterned print
Invitation, RSVP and coordinated pattern / archived print presentation
FROM THE ENVELOPE / TO THE EVENING

The details belong
to the same story.

A consistent palette and graphic language help the menu, table numbers and other printed details feel part of one occasion. The archive photographs show that system out in the world, alongside the event team’s styling.

Derby Eve Gala printed menu and coordinating table number at a place setting
Printed details / photographed at the event
Derby Eve Gala tables showing menus and blue and white event styling
A connected visual language in context
A COMPLETE SUITE / NOT A STANDALONE PIECE

One visual idea.
Room for every detail.

The project demonstrates how an event identity can work across different formats without losing its character. The design value is coherence: less reinvention for each item and a more considered experience from invitation to evening.

Invitation, RSVP and directions artwork are preserved in the 2016 project archive. Event print design by Shirer Burkett. Photography shown from the project archive; floral arrangements, venue and event styling are not presented as SUPERFAB design services.

YOUR NEXT OCCASION

Make the occasion
feel like you.

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