SCROLL TO EXPLORE ↓Lake Cumberland Farmers Market
A local market with a voice of its own. SUPERFAB connected the logo, website, social creative and print into a lively brand world for visitors, vendors and the community.
Simplified operations while improving community engagement.
PROJECT INFO ↓
Overview
The Lake Cumberland Farmers Market is more than a place to shop: it brings local producers, food, events and community activity together. Its brand needed to express that personality while helping visitors and vendors find the information they needed.
SUPERFAB created the logo and connected visual identity, website, social creative and print applications. Expressive typography, food-led imagery and playful illustration give the market a recognizable voice across formats.
The digital experience brings market information, events, venue reservations and vendor communication into one place, while campaign and print work carry the same character beyond the website.
Impact
- Streamlined access to events and market information
- Reduced manual communication and scheduling tasks
- Improved community engagement
- Created a scalable platform for future growth
Deliverables
Logo Design · Brand Identity · Website Design · Social Creative · Print Design · Outdoor Campaign Artwork · Event & Reservation Systems · Ongoing Creative Support
The challenge
The approach
As the market continued to grow, its website evolved from a simple information source into a community platform supporting events, reservations, vendor communication, and public engagement. The goal was to create a more connected digital experience that better served visitors, vendors, and organizers while reducing administrative workload behind the scenes.
Services
Logo Design · Brand Identity · Website Design · Social Creative · Print Design · Outdoor Campaign Artwork · Event & Reservation Systems · Ongoing Creative Support
A market.
A whole personality.
Logo, typography and playful illustration connect the market’s many conversations.
Come on in.
Have a look around.
Scroll inside the live website to explore the market’s digital world.
Open full website ↗Fresh produce.
Fresh personality.
A selection of archived social creative. Events, dates and offers shown belong to the original campaigns.
One identity.
Many ways to show up.
What could we
make together?
Let’s talk about your project ↗Next: 25 years of coffee. A collection to celebrate. ↗Current homepage capture for portfolio review. Live event dates, subscription boxes and other operational offers are not independently verified here.