SCROLL TO EXPLORE ↓LloydsPharmacy
An expressive illustrated world for an everyday high-street brand. A concept developed to carry a recognizable visual voice into outdoor advertising.
An illustrated visual direction explored through an outdoor advertising presentation.
PROJECT INFO ↓
The challenge
Explore how an everyday high-street brand could express a more distinctive visual voice outdoors.
The approach
Selected career / outdoor concept work. Explore the applications and design details below. Project roles and credits are noted at the end.
Services
Career concept · Illustration and typography · Outdoor presentation
Everyday wellbeing.
Expressively drawn.
A little more
positive energy.
Hand-drawn shapes and lettering give a familiar high-street category an expressive point of view. Archived concept work.
What could we
make together?
Let’s talk about your project ↗Next: Microsoft ID ↗Archived career portfolio concept. Exact contribution and agency credits require final publication review; not presented as a direct SUPERFAB commission.