SCROLL TO EXPLORE ↓Heffelfinger Tree Farm
Illustration, lettering and a tactile personality brought together in a coherent identity.
Illustration and lettering brought together across an identity and its print applications.
PROJECT INFO ↓
The challenge
A choose-and-cut Christmas tree farm needed an identity reflecting family traditions and seasonal memories.
The approach
A versatile logo and supporting identity intended for merchandise, signage, staff apparel, stationery and guidelines.
Services
Logo · Brand guidelines · Stationery · Merchandise applications
Cover atmosphere: Any Lane / Pexels. Licensed stock photograph; not the client’s actual farm.
Drawn by hand.
Built into a brand.
Original pencil work from the project archive, before the finished visual system.
Rooted in tradition.
Full of character.
A brand
you can wear.
Character.
With consistency.
What could we
make together?
Let’s talk about your project ↗Next: Distinctive by design ↗Brand identity and staged design presentations by SUPERFAB. Hero atmosphere photograph by Any Lane / Pexels, used under the Pexels License; stock imagery, not a photograph of Heffelfinger Tree Farm.